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Consumer Behavior

Download this eBook Advances in Kaiyu Studies

Advances in Kaiyu Studies

Saburo Saito , Kosuke Yamashiro
Springer

This book is the first systematic exposition of advances in Kaiyu studies carried out by the author and his colleagues in Japan and other parts of Asia. Consumer shop-around behavior is referred to as Kaiyu in Japanese, a term widely...
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94,94



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Download this eBook Advances in Kaiyu Studies
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This book analyses the importance of consumer behaviour in sustainable fashion and consumption. Consumer behaviour plays...
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